Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.
From Search Engine Land:
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Meet RankBrain: The Artificial Intelligence That’s Now Processing Google Search Results
Oct 26, 2015 by Danny Sullivan
A machine-learning AI is handling 15% of Google’s search queries. -
How To Leverage The Google Search Analytics API
Oct 26, 2015 by Andrew Ruegger
Looking for more insights into your website’s search queries? Columnist Andrew Ruegger explains how to use the new Webmaster Tools Search Analytics API to find out about your website’s performance, Google’s algorithmic testing, and consumer behavior. -
Score The Most Savings At SMX West By Registering Now!
Oct 26, 2015 by Search Engine Land
Search Marketing Expo — SMX West, the conference of choice for search marketing professionals, returns for its ninth consecutive year. Join us in Silicon Valley for three days of tactical solutions in SEO, PPC, social media, local search, mobile, analytics, and more! SMX West will run March 1–3; the expo hall will be open March […] -
No More Typing: How To Prepare For The Next Wave Of Voice Search
Oct 26, 2015 by Chris Marentis
Columnist Chris Marentis discusses where voice search is headed, as well as the potential implications for search marketers. -
[Reminder] Live Webcast: Mobile Searches and Beacon Technology — Tuesday, October 27
Oct 26, 2015 by Search Engine Land
Tips for being present and relevant in motivated mobile consumers’ moments of need.
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Facebook Pushes Into Google Now Territory With Updated Mobile Notifications
- Twitter Courts Brands With New “Brand Hub” Social Listening Analytics
- 10 Steps To Target And Connect With Potential Customers Effectively
- Score The Most Savings At SMX West By Registering Now!
- Will Facebook’s New “Reactions” Get The Thumbs Up?
- MarTech Today: Boosting Content Marketing, Google’s Shopping Insights Tool & Recovery From Bad Backlinks
- EU Competition Chief Suggests Google May Face Years Of Antitrust Investigations
- MarTech Landscape: What Is Local Marketing Automation Software?
Search News From Around The Web:
Local & Maps
- Someone Discovered Google Map Search for ‘Death to the Jews’ Directs to Key Religious Site, TheBlaze
- Google adds trains to Google Flights in Europe, Google Travel
Link Building
- New Functionality: Google Spreadsheet Integration, Majestic Blog
Searching
- Bing Tags Breaking News Videos With “New” in Search Results, The SEM Post
- Hands-on with the brand new Apple TV, VentureBeat
SEO
- A complete guide to SEO for university websites, Econsultancy
- Google Search Console Returning 404 Errors For Many Users, Search Engine Roundtable
- Google Search Console Showing Old Messages To New Verified Users, Search Engine Roundtable
- Here’s Why You Should Be Picky About Where You Guest Post, Stone Temple
- How to Get Your App Content Indexed by Google, Moz
- YouTube’s Canonicals Are HTTP, Not HTTPS, Search Engine Roundtable
SEM / Paid Search
- Google Shopping best practice videos to help you reach more shoppers for the holidays, Inside AdWords
